Purely B
Country : Malaysia
  • Full-time
  • Contract

Digital Content Editor-Manager

PurelyB is Asia’s Personal Holistic Wellness Guide to Sustainable Healthy Living.

Our Vision is to invigorate Asia, improve the quality of life of many and empower sustainable holistic lifestyle changes

PurelyB is the leading trusted health & wellness online community portal and content guide in Malaysia and ASIA. we cater for Asian lifestyles and cultures with  content, guidance and tools created by the best wellness experts, to help communities in Asia overcome their health issues and live a better quality of life. 

A first of its kind in Asia, we've created an online ecosystem to benefit both consumers and brands in wellness. Our community & user base has grown 1000% in less than 2 years, with 100K+ monthly users worldwide, namely Malaysia, Singapore, India, Australia, North America, Hong Kong, Indonesia & the U.K. 

Winners of the Red Herring Top 100 Startups in Asia awards, we are also graduates of the Stanford Entrepreneurship programme (2 week Technology ventures program in Silicon Valley with MaGIC in Aug 2015. Our long-term goal is to be the #1 preferred health and wellness brand and marketplace in Asia (potentially Worldwide), and truly influence positive lifestyle change.

With the holistic wellness industry achieving USD$200 billion in sales revenue in 2015,alone, the potential growth opportunities for a first mover in Asia is huge.

Come join our dynamic team ranging from leading digital experts in the tech, media and advertising industry to the leading health and wellness experts (natural health doctor, nutritionists, fitness coach..etc) in the Region.

You can find out more here: www.PurelyB.com





We are looking for a Digital Content Editor/Manager/ Strategist to join our cause and be part of our positive movement in empowering people in Asia to live healthier!

You will be a confident line manager who can take the lead on the digital content strategy and ensure a good communication across the organisation. Have strong relationship skills, a keen eye for detail and ability to translate complex information to an understandable content. 

If you feel you fit the role, and are interested in leading a healthier lifestyle and being part of a dynamic regional digital startup, do connect with us! 

The scope would include:

  • Leading the online content planning and strategy for www.PurelyB.com (articles, recipes, e-newsletters, press releases).
  • Content creation and management including information gathering, writing, sub-editing and proof reading. You will work closely with contributors/other writers in PurelyB and lead the direction.
  • Producing e-newsletters and online corporate communications for targeted audiences.
  • Marketing copywriting where needed
  • Keeping up to date with the latest happenings, products and offers on PurelyB and how to help drive awareness and conversions through content (articles, videos, recipes)
  • Ensuring the continuous growth in PurelyB's community and engagement through compelling and relevant content, helping the company to achieve our objectives. 


To be successful in the role, you should have a strong capacity for developing high quality digital content and managing processes and workflows to deliver the company's goals and objectives. You will have full editorial and content responsibility from deciding policies and procedures, to leading the digital content improvements. 

Beneficial skillsets & capabilities include:

  • Experienced in copywriitng, copy-editing and proof-reading
  • Interest or passion in health and wellness (be it nutrition, fitness, wellness, mindfulness)
  • Experience of using web traffic and behavioural analytics tools to produce reports
  • A strategic thinker with ability to interact with stakeholders at a variety of levels and across functions, who can manage client expectations to ensure objectives are met
  • Self-motivated, flexible and proactive attitude
  • Strong organisational skills including the ability to multi-task and manage competing priorities
  • Good communication and interpersonal skills


Total applicants :33 Job posted 2 years ago Total Views : 967 Unique Views : 967

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