Kaodim group: kaodim.com (Malaysia), kaodim.sg (Singapore), Gawin.ph (Philippines), and beres.id (Indonesia) is the leading services marketplace in South East Asia. This two year old startup enables people to hire professionals like plumbers, electricians and cleaners with just a few simple steps. Kaodim is backed by leading, prominent investors including Venturra Capital, 500 Startups and East Ventures and has announced USD$4.55M in funding since its launch. As market leaders, kaodim is growing their team across countries in SEA fast and is keen on attracting bright, energetic talent to join its team. The kaoteam is filled with young and talented individuals including grads from the University of Pennsylvania and Brown University.
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You know how every team has that one person who serves as the glue that holds everyone together? Every marketing team needs glue, too. Reflective, analytical, strong, strategic Gorilla Glue.
As a Chief Marketing Officer, you will work to create scalable processes that ensure best practices in branding, lead generation, online & offline marketing management. You will also conduct complex data analysis that will be used to inform strategic decisions by stakeholders from across the company. You will be working in a fast-paced environment managing multiple projects at once.
Vision, Strategy, and Leadership
Develop high quality marketing strategies and plans ensuring their alignment with short-term and long-term objectives
Develop Kaodim’s brand identity; broaden awareness of its programs and priorities; and increase the visibility of its programs across key stakeholder audiences across the Region
Create marketing/public relations strategy that will allow Kaodim’s leadership to cultivate and enhance meaningful relationships with targeted, high-level external audiences, including the media and key stakeholders across SEA
Drive growth across Kaodim’s businesses
Managing and/or overseeing marketing budgets and expenditure
Identify challenges faced by the organization, working with leadership team and staff to recognize internal and external marketing opportunities and solutions, and define and execute appropriate strategies to support them
Develop all elements of Kaodim’s social business, designing and driving Kaodim’s Digital Marketing strategy and tactics
Serve as Regional Marketing and Communications subject matter expert
Oversee all marketing activities to ensure they produce the desired results and are consistent with the overall strategy and mission
Serve as a spokesperson and lead point person on media interactions that help promote and/or impact the organization
Exercise judgment to prioritize media opportunities, and prepare talking points, speeches, presentations and other supporting material as needed
Actively engage, cultivate, and manage press relationships, partnerships and social media to ensure coverage surrounding Kaodim’s programs, special events, public announcements, and other projects
Oversee the day-to-day activities of the Marketing Department including budgeting, planning and staff development
Recruit and manage appropriate Marketing and communications team to support the development and execution of the marketing and communications strategy
Promote a culture of high performance and continuous improvement that values learning and a commitment to quality
Mentor and develop staff using a supportive and collaborative approach on a consistent basis.
Establish and monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities and conduct annual performance appraisals
Digital Marketing | P&L Management | Content Management |Google Analytics/ SEO/SEM |Consumer Analytics & Strategy| Customer & Vendor Loyalty Strategy & Implementation | Regional Marketing Strategy Planning & Implementation | PR & Media Planning |Team Leadership
Demonstrated experience and leadership in managing comprehensive strategic marketing and communications, media relations, and marketing program to advance an organization’s mission and goals
Substantial experience in a senior marketing management role either in-house or with an agency
Experience in planning, writing, editing, and production of newsletters, press releases, annual reports, marketing literature, and other print publications and directories, as well as developing and implementing social media strategies
Demonstrated skill in proactively building relationships with top tier partners
Innovative thinker, with a track record for translating strategic thinking into action plans and output
Experience in building, mentoring, and coaching a team of marketing and communications specialists
Excellent judgment and creative problem solving skills, including negotiation and conflict resolution
Ability to make decisions in a changing environment and anticipate future needs
If you think you fit the bill, you may send over your resume to firstname.lastname@example.org. All applicants will be treated with strict confidentiality.
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