Chynge
Country : Singapore
  • Full-time
  • Internship

Customer Insight Data Analyst

About Chynge (say "change"):

  • Software startup in Regulatory Technology (RegTech)
  • Smart Regulatory Compliance to combat Financial Crimes
  • We work hard, work smart and relish in solving real-world problems
  • Part of NTU ecosystem, IBM TAG.PASS, UOB FinLab
  • Well funded by connected, extremely high-level civil servants
  • Full-time employment with annual leave, CPF and medical benefits
  • We share the love with Stock Options 
  • We have traction, customers, and revenue
  • We seek a data propeller head to Chynge the world

***** Only shortlisted candidates will be notified *****

Responsibilities

Leads the Closed-Loop Analytical CRM team with advanced analytics for effective self-learning marketing programs

  • Provides a comprehensive understanding of time-based business insight for senior management
  • Programs big data customer analytics to reach the right customers for digital programs
  • Post marketing event analysis for digital media.
  • ROI by program to recommend optimization of spend across programs.
  • Leads pricing analytics through understanding price elasticity, competitive effects and key thresholds and is able to provide recommendations and impact on business
  • Drive the adoption of best practice research techniques to include consistency in understanding consumption and best practices around new product launches.
  • Drive a standard approach and best practice in all elements of evaluating the marketing mix and effectiveness and create a best practice in measuring digital marketing effectiveness.
  • Responsible for methodology selection and budget management.
  • Drive consistency where possible regionally in key markets
  • Manage relationships with research partners to improve quality and impact of customer insight

Requirements

Chynge is looking for a data extraordinaire for Continuous, Non-Stop, Fact-Based Marketing Campaigns to push a compelling service to well-defined customer segments resulting in top-line revenue growth.

  • Minimum 3+ years of experience in marketing research, brand management, and customer insights
  • Minimum 2+ years of experience in managing and integrating third-party data
  • Ability to discover, identify, and analyze customer behavior and mega trends
  • Experience in project management
  • Track record in establishing internal and external partnerships
  • Collaborate across departments while also developing and coaching team members
  • Proven record of establishing internal and external partnership
  • Ability to influence peers and managers on insight-based projects
  • Knowing the balance between data and experience with a bias for action
  • Excellent interpersonal and communication skills
  • Deep in data but grounded in real-world experiences
  • BS/MS/Ph.D. in Engineering, Computer Science or Mathematics

Chynge is an equal opportunity employer and does not discriminate based on race, age, gender, ethnicity, national origin, religion, gender identity, disability, or sexual orientation or preference.

Salary

2800 - 8000 SGD

Total applicants :75 Job posted 5 months ago Total Views : 1003 Unique Views : 1003 Today Views : 3


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