Padang & Co
Country : Singapore
  • Full-time

Marketing Manager

The first of its kind in corporate innovation, LEVEL3 (L3.work) is an initiative of the Unilever Foundry and Padang & Co, the innovation catalyst for corporates, startups and entrepreneurs.  Connected to Unilever's regional headquarters, LEVEL3 is a workspace that supports Singapore's emerging startup ecosystem and entrepreneur community to create and conenct to real business opportunities.  

This is where some of the most interesting startups with leading-edge technologies and business models come to work with the world's biggest and most innovative companies.

Responsibilities

The Marketing Manager is instrumental in identifying target customers ("members") of LEVEL3 and executing marketing programmes and campaigns to engage and acquire these targets.  You are responsible for driving awareness and memberships, and ultimately the success of LEVEL3 as a co-working and event space. 

Your key responsibilities are:

  • Identify target customer segments and map out an effective strategy to reach and engage with them
  • Conceive and execute marketing programmes and campaigns to drive awareness of LEVEL3, particularly its value proposition to the startup ecosystem - these may include but not limited to SEO, SEM, display advertising, website social, email, and print collaterals, and connecting with professional communities, special interest groups via social media, etc.
  • Create and manage all aspects of marketing projects, including .
  • Work with the General Manager to maintain a high public profile for LEVEL3
  • Conduct tours for potential partners and members, and host other important guests
  • Generate sales leads (for memberships) through marketing efforts, and where appropriate, follow up on leads for partners and members
  • Update content on LEVEL3 channels, and ensure content consistency across all our communications and social media networks
  • Monitor the usage and engagement levels of LEVEL3 channels and communications, including regular tracking of campaign performance metrics, and analyse the data to optimise the programmes and campaigns and to do strategic planning

Requirements

Attributes we require of you

  • An entrepreneurial spirit
  • A proven track record in marketing - this means you have at least two years of work experience
  • Knowledge of social media and lead generation digital marketing 
  • Knowledge of the startup / entrepreneur, technology, innovation, and other communities in Singapore and in the region
  • A curious mind and genuine interest in what our LEVEL3 members do
  • Ability to quickly grasp LEVEL3's Open Innovation ethos and expertly communicate them across our channels and networks
  • Excellent English writing, grammar and proofreading skills

Attributes we love to see in you

  • Experience in a similar environment, including co-working spaces and community or membership-based businesses
  • Knowledge of specialist marketing and communication tools 9tell us what you're skilled in)

Salary

3500 - 4500 SGD

Total applicants :12 Job posted 7 days ago Total Views : 163 Unique Views : 163 Today Views : 21


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