OVERVIEW
Since its founding in 2009 in South Korea, Atomy has been expanding its operations to 13 overseas branch offices such as USA, Japan, Canada, Taiwan, Singapore, Cambodia, Philippines, Malaysia, Mexico, Thailand, Indonesia, Australia and Russia. We are a Direct Marketing Company, operating in the E-Commerce platform, targeting the mass market.
Atomy uses its MASSTIGE strategy to provide Absolute Quality Products at an Absolute Price. Since its inception, Atomy has become the top Korean Direct Marketing Company in Korea and looking to grow globally to become the leading Company in the Distribution industry, making it a Distribution Hub.
Instead of competing with Companies in the Direct Marketing industry, Atomy has raised its bar to widen the scope to general retailers – supermarkets, department stores, TV home shopping and internet shopping malls.
The Vision of the Company is to go beyond Customer satisfaction and bring about customer success. The success of the customers is at the center of the operations and the management approaches this goal through the GSGS strategy – Global Sourcing and Global Sales strategy. Thus, keeping our promise to our Customers to provide Absolute Quality Products at an Absolute Price.
As of August 2019, the Company has achieved Global sales of USD 1 Billion for its top selling product, HemoHim alone, with a total of 5 million global members. It was the first distribution company to be given the $70 M Export Tower Award in 2018 in Korea.
In 2015, Atomy stepped foot into the Southeast Asian market through the launch of its branch in Singapore. Since its launch, Atomy Singapore has grown multifold in the last 3 years, to a resounding SGD 24 Million sales in 2018, fueled by the growth in membership - totaling to 127,000 during the same period.
The success of Atomy’s growth can be attributed to its strong founding principles:
1. Principle Centered Culture – By following the principles of network marketing, Atomy stays true to the pledge to its customers.
2. Culture of Accompanies Growth – By collaborating with cooperative companies, Atomy hopes to grow along with them, thus fostering the growth of collaborating Companies as well.
3. Sharing Culture – By sharing the knowledge and profits with its members, Atomy hopes to create a society where sharing is fostered and a unique success system is created that encourages symbiosis.
Atomy Singapore is working towards a goal of achieving the first place in the Distribution industry and becoming an everyday essential brand in Singapore while being a good corporate citizen by giving back to the society as well.