Metalworks by Maxus
Metalworks by Maxus
INDUSTRY

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SOCIAL MEDIA

TOTAL EMPLOYEE

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OVERVIEW

Metalworks is the global R&D division of Maxus, the world’s fastest growing media agency for four years (Recma). Founded in 2012, Metalworks is based in Singapore and led by Nico Abbruzzese and Tom Kelshaw. Metalworks empowers Maxus and the agency’s clients to Lean Into Change through creative technology research and development by bridging the gap between digital and physical worlds.

Metalworks is a team of 10 creatives and technologists: modern all-round lateral thinkers. The division sits at the core of Maxus, delivering interactive experiences for clients including, Chrysler/Jeep/Fiat, SC Johnson, L'Oréal, Jetstar, Nokia, Vodafone, BT, Tesco & Courts. 

MISSION

Empower our clients to lean into change through creative technology.

CULTURE

Behavioural traits of our ideal Maxus team-mates are outlined by P.A.C.E


  • Passionate: Love of technology, a drive for creating useful, usable and awesome things
  • Agile: Ability to quickly learn and take ownership of problems and solutions – addressing the creative, marketing and technical requirements of projects.
  • Collaborative: Work with a network of specialists and collaborators – scientists, engineers, entrepreneurs, startups and hackers – in Singapore and around Asia-Pacific
  • Entrepreneurial: What have you started? What have you shipped? Where, when and why have you failed? The more stories, the better.