OVERVIEW

Visual Retale (Visual EFX Sdn Bhd) is an MSC status media technology company supported by the government through commercial and R&D grants that offers high-technology 3D projections for use in advertising. Visual Retale has a patented technology that delivers 3D anamorphic projections onto flat surfaces. The patent has no known competitors, has been granted in 6 markets (Malaysia, Singapore, UK, USA, Australia, China and Thailand) and is patent pending in India. The company is also the owner of the Largest High-Resolution Outdoor LED board in the country located in Petaling Jaya. Visual Retale operates a media reselling concession at TGV Cinemas nationwide, and also looks to collaborate with top media agencies and media owners to build capex free revenue sharing partnerships by building a permanent network of projectors across their top performing and high traffic venues. The company envisions its main goal as to provide avenues for brands to increase brand awareness and recall by advertising their products and services via shared platforms and direct rentals of technology to be executed in locations such as banks, insurance companies, auto dealerships and food & beverage outlets etc. Currently the company is focusing exclusively on high reach, high impact, high frequency and most importantly high-quality media and technology for advertising. Visual Retale has also entered a new area of business with its launch of the largest (7,480 sqft) outdoor high-resolution LED board in the country on the Federal Highway. Additionally, the company has 29 aggregated digital billboards in collaboration with major players in the digital out of home industry as well as 628 screens in government hospitals and 362 screens at KLIA & KLIA 2. Thus, having a total of 1,000+ out of home digital touch points with the population.