JOB DESCRIPTION

Digify https://digify.com is a next-generation document security platform that helps protect and track documents after sending. Today, we have more than 90,000 users worldwide. Digify is profitable, fast-growing, and focused on building a product our customers love. We are the winner of the top security innovation competition - RSA Innovation Sandbox.

We are a team of self-starters who enjoy making things happen and making a difference. Our work environment strongly encourages self-learning and growth, and we expect all employees to work independently.

We’re looking for a driven, experienced growth marketer to join our team and help own growth across the entire funnel, from acquisition to retention. Using a data-driven approach, you’ll work closely with the entire team to identify areas for growth, and work directly on designing & implementing experiments to test your ideas.

JOB RESPONSIBILITY

• Increase revenue through meaningful user growth and retention strategies.

• Develop product positioning, value proposition, and messaging that differentiates our product to our key target audiences.

• Plan our go-to-market launch strategy for new products, new integrations, and feature releases and manage all cross-functional product marketing efforts.

• Drive our acquisition funnels and monitor relevant metrics. Be able to own a lead commit. 

• Ensure that feedback from our customers is documented and included in the product roadmap and development plan.

• Provide development teams with direction and content messaging within the Digify app.

• Develop written product assets and provide subject matter expertise for all marketing campaigns and efforts.

• Communicate the value proposition of our products to the sales team and work with the design team to develop the sales materials and tools that support the selling process.

• Administer and report to the company on Net Promoter Score (NPS) metrics and goals.

• Maintain communications with our customers via newsletters and other channels.

JOB REQUIREMENT

• Relevant experience in product marketing.

• SaaS experience strongly preferred.

• Owned a lead commit in a prior role.

• Ability to understand and articulate technical concepts.

• Demonstrated ability as a product or technology advocate and the ability to collaborate with engineering and marketing teams.

• Excellent communication and organizational skills.

• Rapid learner who thrives in a fast-paced, high-growth environment.

• Passion for marketing simple and intuitive products that solve complex problems.