JOB DESCRIPTION

Salary range: RM3,000 - RM4,500

JOB RESPONSIBILITY

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

JOB REQUIREMENT

• Candidate must possess at least Bachelor's Degree/Post Graduate Diploma/Professional Degree in Marketing or equivalent.
• At least 3 Year(s) of working experience in the related field is required for this position.
• Demonstrable experience in managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Solid knowledge of website analytics tools (e.g., Google Analytics).
• Experience in setting up and optimizing Google AdWords campaigns.
• Strong analytical skills, data-driven thinking, independent, meticulous and strategic thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Proficient in both written and spoken English and Mandarin as contents are mainly Mandarin-spoken.
• Candidate must be willing to work in dynamic start-up environment.
• Candidate must be willing to work at Jaya One, Petaling Jaya.